As a Professional Photographer, I am always trying to impress on people the value that photography can bring to a business in creating the right first impression of them and the authenticity of their brand. How one well-planned commercial branding photoshoot can create unique bespoke images that not only capture the product or services but […]
Category: Commercial Photography
Don’t let your photography hamper your business.
If your business exists in a crowded market and you’re looking to stand out, then let me be candid with you: Your commercial product photography is the key to getting noticed, securing sales, and carving out dominance. Oh, and talking about being candid, that’s exactly the kind of photography you need to drive those sales. […]
A food photoshoot in a zoo? Simply whatever next?
What better way to spend a day than a trip to the zoo? How about numerous trips to the zoo and a food photoshoot (one of my favourite commissions!) I’ve been lucky enough to have the chance to spend several days at Banham Zoo in recent months, mixing work with pleasure. In fact, between providing […]
No job too small.
Whenever I am preparing for a photoshoot with a prospective client, my initial priority is the pre-shoot planning and research. Even before I have packed my bags for the day, I will have gathered as much information as possible about the company, their people and their ethics; creating notes and ideas about the shots that […]
Curtain up! at the Mercury Theatre
Theatre photography, what a thrill! I was recently commissioned to collate a portfolio of photographs capturing the extensive renovations carried out as part of the multimillion pound regeneration project at Colchester’s Mercury Theatre. The works were funded by the ‘Mercury rising’ appeal which amassed the amazing sum of £11.3million pounds, enabling the theatre to undergo […]
The business side of professional photography
Recently, I talked about the creative skills required to become a professional photographer. However, that’s only half the story. Because beyond the photoshoots, there’s a whole world of spreadsheets, strategy and admin that goes into keeping things afloat and running a Professional Photography Business. And while this may not sound exciting, believe me, these skills […]
Picturing the future for a care home client.
Recently, I worked on a big commission that was both emotionally and creatively challenging for a National Care Home. The brief would have been straightforward, had we not been in a pandemic. However, I love a challenging project, the bigger the better! And, with such a human angle this one was very close to my […]
A snapshot of what I have learned as a professional photographer
Ever since I got my first camera, aged thirteen, I’ve been a student of photography. And while I may now be a Professional Photographer with many commissions under my belt, I still consider myself a student. I’m still learning new things, and if I ever stop, I know it’ll be time to hang up my […]
My guilty pleasures….
Whenever I am asked about my favourite photoshoot, my default response is always to talk about the one I have most recently completed. After all the planning and preparation, the adrenalin from my most recent job will still be running through my veins. So despite all the Simply fabulous shoots I have been a part […]
Product photo shoots – the perfect pandemic marketing activity!
Pre-pandemic a survey from packaging experts WePack found that more than half (52.5%) of U.K. residents prefer online shopping; with 28% of those questioned, claiming their preference was down to convenience, while 12% like to shop from home and 10% prefer it because they can avoid the crowds. It is clear, now more than ever, […]